Category Archives: social media

Social Media Domination

We all remember when Ellen posted a group selfie which basically brought down Twitter because of the huge surge in traffic. Social media can be a dominating influence for any marketing campaign. Companies now hire “social media influencers” as part … Continue reading

Posted in marketing, marketing strategy, social media | Comments Off on Social Media Domination

Email Marketing Defeats Facebook & Twitter

A recent survey conducted by McKinsey & Company reveals email marketing out performs social media sites, like Facebook & Twitter, for acquiring new customers.  We learned about the survey through a post in Entrepreneur by Russel Working. The article discussing … Continue reading

Posted in email marketing, marketing, marketing strategy, safelist, social media, viral mailer | 2 Comments