Any online marketer will tell you the importance of list building to grow your online business. Traffic exchange and mailer owners here is a big surprise, you are list building! This was one of the biggest realizations we had when we first launched Hot Flash Hits, our first membership site. We knew we wanted to gain new members every day but we didn’t realize those members were actually new names on our list. Once we did, boy did our marketing strategies change.
Membership Site List Building
As the owner of any type of membership site, you are constantly building your list. Every time you advertise your site and a new member joins, you have a new name on your list. What exactly is list building? List building is the process of gathering people’s contact information, in this case their email address. This allows you to contact them in the future with relative information and special offers. A membership site is the perfect venue for list building as it is extremely targeted as someone will only join your site if they are interested in what you have to offer your members.
Advantages of Membership Site List Building
Limitless Growth Potential: As a membership site owner, you have limitless growth potential. There is no increase in fees when your list reaches X amount of names.
You Are In Control: You are in complete control of your list. Your list will always be your list and you will not lose your list if you miss a monthly payment.
Schedule Your Mailings: If you set up your membership site correctly, you will have the ability to schedule emails which can be broadcast to your members any time of day or night.
Beautiful Templates: You will have the ability to use beautiful templates to enhance the visual marketing effect of your emails.
Giving Something More: As a membership site list builder, you are giving your list something more. You are giving them an actual site to visit which, also, increases your ability to market to your list.
VALUE YOUR LIST
Nothing is more important to your online business success than your list. Value it. Cherish it. Treat it with respect. Try your best to only offer reputable recommendations with established track records. What is more important than the chance to make a few dollars is the relationship you build with your list.
Below is our membership site choice. If you are interested in opening an advertising membership and have questions, contact us @ email@example.com